[Stamford, CT] – [2025] – Creativity, innovation, quality and artistry are at the heart of RUSK®, Aquage® and One ’n Only®—Beauty Quest Group’s (BQG) collection of performance-driven, functional brands. The company is thrilled to see its commitment and passion for producing best-in-class care, styling and color products, as well as treatment solutions, once again recognized by the professional hairstylist community it strives to serve.
Beauty Launchpad’s 2025 Readers’ Choice Awards celebrate several of BQG’s premium offerings across multiple categories—must-have, essential styling and care products, from RUSK®, Aquage® and One ’n Only®—acknowledged for their benefits-focused formulas, superior ingredients, trusted salon results, and enduring connection with stylists and consumers alike.
Voted on by industry professionals, the awards spotlight the innovative products that inspire and empower stylists every day.
“We’re incredibly proud to see our brands recognized by the Beauty Launchpad community,” said David Rosenblatt, President and CEO of Beauty Quest Group. “Each represents a unique vision of artistry and performance— RUSK®’s fearless edge, Aquage®’s conscious innovation, and
One ’n Only®’s transformative care—and together they are united by BQG’s mission to support stylists and empower clients to look and feel their best.”
BEAUTY QUEST GROUP’S AWARD-WINNING INNOVATION
RUSK® W8less Plus Hairspray
– Winner, Best Hairspray
A stylist essential, this lightweight yet powerful hairspray delivers lasting hold, shine, and volume without buildup—helping artists create effortless, high impact styles.
RUSK® Str8 Anti-Frizz and Anti-Curl Lotion
– Finalist, Best Smoothing Product/Treatment
Beloved for its frizz-fighting performance, Str8 smooths unruly texture and leaves hair sleek, polished and humidity-resistant.
Aquage® Spray Wax Volume & Definition
– Finalist, Best Texture Product
This hybrid styling spray merges the flexibility of a wax with the control of a hairspray, creating touchable texture, definition and lift for any look.
One ’n Only® Argan Oil Treatment
– Winner, Best Hair Oil/Serum
A cult classic, this rich treatment infuses every strand with shine and softness while protecting against damage and breakage.
One ’n Only® Curl Defining Cream
– Winner, Best Curl Product
Loved by stylists and clients alike, this hydrating cream enhances natural curls and waves, defining shape while eliminating frizz.
About Beauty Quest Group™
Beauty Quest Group™ develops, creates and markets leading, high-performance professional hair brands. With a unified goal to elevate the artistry of hair and empower the stylist community behind it, its brand portfolio including RUSK®, Aquage® and One ’n Only®, demonstrates a deep respect for
the craft of hairdressing.
BQG has an experienced, well-respected leadership team with years of industry expertise and a successful track record of building coveted brands. They strive to meet the evolving needs of today’s salon professionals and consumers by crafting a broad range of American-made superior products
spanning care, color, styling and treatment, catered for all hair types and need states.
BQG has facilities including a nearly 300,000 square foot factory and warehouse in Illinois and R+D, marketing and operations in Stamford.
About the Beauty Quest Group™ Brands
RUSK®
Born on the streets of Glasgow by visionary hair artist Irvine Rusk, RUSK has always celebrated fearless creativity and craftsmanship. Its salon-performance products—formulated by stylists, for stylists—empower self-expression and deliver professional results both in the chair and at home.
Aquage®
Blending the science of marine botanicals with conscious innovation, Aquage harnesses its exclusive AlgaePlex® blend to hydrate, protect, and transform every hair texture. Since 1998, the brand has paired salon innovation with sustainability, partnering with Plastic Bank® to help prevent
millions of plastic bottles from entering the ocean each year.
One ’n Only®
Rooted in professional expertise and designed for every hair type—from coarse and curly to color-treated and delicate—One ’n Only delivers nourishing, strengthening formulas that restore health and shine. Its products help stylists and clients alike bring hair back to its best, strand by strand.
