Santa Fe Springs, CA (June 28th,2016) — Bravo Sports Corp., a portfolio company of Transom Capital Group and global leader in the recreational and sporting goods markets, announces the acquisition of Sector 9, a preeminent global provider of skateboards, from Billabong International.
“Sector 9 is one of the most recognizable and innovative skateboard brands on the market today,” says Leonardo Pais, CEO of Bravo Sports. “We are proud to add the company to Bravo Sports’ growing specialty division.”
Established in La Jolla, CA, in 1993 and known for its signature longboards and related apparel, protective gear, accessories and hardware, Sector 9 is proud to be one of just a few American skateboard manufacturers. Products include boards, wheels, apparel and protective gear under the Sector 9 label and trucks under the Gullwing brand. Additionally, Sector 9 offers performance / racing wheels under the RAD (Rider Approved Designs) brand.
“This is a time of change and progression for the brand and we’re really excited about the future,” says Dennis Telfer, co-founder of Sector 9. “Bravo Sports has the knowledge and experience to take Sector 9 to the next level.”
Mark Heineken, chief brand officer of Bravo Sports, adds, “We will foster the innovation and skateboard technology that’s at the core of Sector 9 while expanding it as a lifestyle brand worldwide.”
“Sector 9 is the perfect fit in our strategy of creating an action sports lifestyle division,” adds James Oh, principal of Transom Capital. “We are pleased to have worked with Billabong International to successfully carve-out the Sector 9 business.”
ABOUT SECTOR 9: Founded in 1993, Sector 9 has developed into an all-encompassing surf, skate and snowboard brand with a focus on cutting-edge technology and strong design. The majority of Sector 9’s boards are crafted in its San Diego manufacturing facility, making it one of the few American-made board brands in operation today. Sector 9 has a growing and enthusiastic following, including A-list celebrities and top professional skateboarders.
ABOUT BRAVO SPORTS: Bravo Sports is an industry leader in action and recreational sporting goods. Bravo’s core goal is to create the best sporting goods, for the best value, in the world. Bravo’s dynamic team is built for innovation, constantly redefining the recreational marketplace. While a broad and loyal customer base is evidence of Bravo’s product quality, our growing list of partner brands is a testament to Bravo’s market achievement. Bravo has major licenses with preeminent brands like MarvelTM, NickelodeonTM, and Disney/PixarTM. In addition to these premium partners, our brands include market leaders in recreational and lifestyle goods, such as: Pro-Tec™, Sector 9™, Kryptonics™, Gullwing™, Rad Wheels™, Vision™, Variflex™, Satellite™, Maple™, Channel One™, Static™, Ten-Eighty™, Hyper™, ONE Industries™, SixSixOne™, E-Z UP™, Shade Tech™, Quik Shade™, John Deere™, Element™, Moto Shade™, Quik Chair™, Quik Shade Pets™, Airzone™, PlayWheels™, Pulse Performance Products™, Pulse Safe Start™; to go along with industry-leading licenses with outstanding partners like Marvel™, Nickelodeon™, Disney/Pixar™, Sanrio™, Dreamworks™, Darkstar™, and Speed Demons™.
Transom Capital Group is a Los Angeles-based private equity firm with an operational focus to private equity investing in the lower-middle-market. The Transom Capital team has a proven track record of investing in, restructuring, monitoring and growing lower-middle-market businesses for the long-term. Key to this success is its unique hands-on approach to partnership and proprietary ARMOR℠ value creation process (Acquisition, Restructuring, Monitoring & Operations, and Return) that provide operational involvement and support to each portfolio company without overwhelming the management team. Transom Capital invests in businesses across multiple industries where its unique team of professionals can bring the experience, energy, and expertise required to maximize the value-added to each company. Transom Capital is headquartered in Los Angeles, California with an additional office in Seattle. More information is available at www.transomcap.com